The following question was asked recently in a LinkedIn group that I am a member of:
“What is the best way to market services online, to get business ? Does tweets, video sharing, status updates can get you leads ?”
Below is my response:
Yes to all of the above. Perhaps the most important thing, at least in my opinion, is blogging. A blog with lots of timely posts that help people will go a long way in your online marketing. It positions you as an expert in the field and search engines love blogs. A couple of keys are to be consistent in posting, do not sell your services in your blog posts, use keywords that are important for your business naturally in your posts, and share your posts with LinkedIn, Twitter, Facebook, and other social media sites. Doing these things consistently will bring potential customers to your site that are already looking for your services or products.
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